Library Workshops and Events

Event Details

Market Research: Using Data to Find Your Target Audience With SimplyAnalytics

OPEN TO:
-Faculty -Graduate Students -Postdocs -Staff -Undergraduate Students

Learn to creatively navigate geographic market research data via the SimplyAnalytics platform from the perspective of a market analyst researching a target market.

This session will cover the use of various demographic data for market analysis purposes, including general demographics, market segments, and consumer survey response data. The session will focus primarily on data provided in the database SimplyAnalytics, a tool for creating geographic data visualizations powered by market research data.

DATE
Tuesday, February 17, 2026
TIME
5:00PM - 6:00PM
LOCATION
L068 Mendoza College of Business
PRESENTER
Michael Deike
CATEGORIES
Special Workshop

Registration is required. There are 39 seats available.

Contact Info

Michael Deike