Library Workshops and Events

Event Details

Market Research: Using Data to Find Your Target Market

OPEN TO:
-Faculty -Graduate Students -Postdocs -Staff -Undergraduate Students

Learn to use analytical tools such as SimplyAnalytics, Social Explorer, and select government resources to determine potential markets for products and services.

This session highlights a number of market research tools provided by the Mahaffey Business Library that are often overlooked. The tools under investigation provide intuitive access to demographic information, segmentation data, and various other data points that are used by professional market analysts in the publication of market research reports. Put yourself in the shoes of a market analyst for a day!

 

DATE
Wednesday, February 22, 2023
TIME
5:30PM - 6:15PM
LOCATION
L062 Mendoza College of Business
PRESENTER
Michael Deike
CATEGORIES
CDS | Data Use & Analysis Workshops

Registration is required. There are 26 seats available.

Contact Info

Michael Deike
Profile photo of Center for Digital Scholarship
Center for Digital Scholarship

Hesburgh Library–2nd Floor NE
cds.library.nd.edu
cds@nd.edu

Julie C. Vecchio '04, MPH, MLIS
Co-Interim Director
jvecchio@nd.edu
(574) 631-4900