Learn the landscape of data and report providers for conducting professional industry research.

This session offers an overview of the fundamental classification concepts of industry research, including SIC and NAICS codes, which are frequently used to categorize data within specific industries. This session will also provide a demonstration of resources hosted by government agencies, as well as proprietary industry reporting firms that make industry data and reports available.

Attendees will come away from the session knowing how to find a variety of data that measures industry performance.